Dina E., Kennedy C., Emily J., Rob D., Laura M. Continue reading “Media Effects and Politics”
In a time when reporters have strict deadlines to meet–sometimes down to the minute–news is broadcast faster, farther, and more intensely to a bigger audience than ever before, all on an international playing field. This leads to a heightened awareness of the general public, and subsequently, the nation: all news now feels more personal–especially threats to national security. Naturally, this then sparks the debate of American involvement or restraint when dealing with these international issues–and everyone has different theories as to whats best for the country, especially candidates Donald Trump and Hillary Clinton.
It isn’t hard to tell that Trump’s strategy of foreign policy is one based in toughness: his powerful rhetoric about Mexico alone is enough to give potential voters a good idea of how he views other nations in relation to the United States: Trump on Mexicans. Strangely enough, Trump is quoted as saying: “We will not be ripped off anymore. We’re going to be friendly with everybody, but we’re not going to be taken advantage of by anybody.” While ambitions to not be taken advantage of are good, Trump has been far from friendly in his language–before even winning the Republican nomination. For additional reading, the title says it all: In Donald Trump’s Worldview, America Comes First, and Everybody Else Pays.
On the other end of the political spectrum, Hillary Clinton appeals to the population that wants to see the United States intervene when other nations are in n
eed. She advocates the protection of Isreal and urges that the United States should never remain neutral when other countries are in harms way. Hillary
recognizes the importance of respecting all other countries, likely coming from her background as Secretary
of State, and the need to maintain strong relationships with other nations.
The advent of the Internet and social media has changed the way voters follow an election. With an immense population of American’s online, the reporting of news comes directly to our pockets as soon as it hits. Surrounding the multiple recent terrorist attacks around the world, the topic of foreign policy has been of high importance, and as you can see, the two leading candidates of each party have very different approaches when it comes to dealing with America and its relations with other countries in the global village.
John Vivian–The Media of Mass Communication
After British Lawmakers debated Donald Trump and his potential banishment from their country in mid-January, the political influence that the American presidential race has on the rest of the world was solidified. More importantly, I believe that this is due to a bullet model, or hypodermic model, of mass communication.
While it is often debated as an outdated effects theory, the bullet theory pertains directly to national presidential elections in the United States: voters and members of the public are ready to believe anything that reaffirms their already held beliefs, therefore, having a direct effect on what they believe to be true.
This can be seen clearly in this study by Business Insider:
As the diagram shows, TV programs like Fox News and The Rush Limbaugh Show tend to be more conservative than programs and media such as MSNBC, BuzzFeed, and the New York Times.
Additionally, viewers and their biases towards their political affiliation leads to a nearly cult-like following of the candidate. This can be highlighted most apparently through Donald Trump: his followers take his messages so seriously that they are willing to assault other citizens in his name. Earlier this month, a Black Lives Matter protester was punched in the face by a loyal Trump supporter in North Carolina. If this doesn’t display the bullet model in practice, I’m not sure what does: Man Sucker-Punched at Trump Rally
Time and time again, the candidates from the current presidential race and their strong messages directly effect voters–right down to their actions. This can be seen worldwide via the Internet, and has even sparked the interest of countries like Great Britain and its Parliament. Walter Litppmann and his approach to mass media theory is still applicable today to the presidential race.
The Media of Mass Communication-John Vivian
Prior to his announcement that he was running for the presidency in June 2015, Donald Trump was already a business icon recognized by millions of Americans. However, since this announcement, his popularity Continue reading “How Donald Trump Won the Internet”